Halekulani Bakery

Halekulani Bakery and Restaurant

Halekulani Bakery and Restaurant is the hotel’s full-service, all-day dining room. The restaurant focuses on using local ingredient with an elevated approach to cooking.

Halekulani approached us to redesign their restaurant website. On this project, I led the end-to-end design process from the initial concept mockups and wireframes, then took the design and translated them into HTML/CSS. I also worked with a Drupal developer to implement the HTML into a CMS.

UX/UI  •  HTML/CSS

The challenge

Increase reservations and decrease the bounce rates. Research suggested the top reason users visit the site is to get a phone number, to easily make a reservation and view the menu.

How can we help users easily discover the information they are seeking with confidence?

Using good UX practices and design, we had to present their content hierarchy and cluster without overwhelming their users.

OLD SITE with no clear CTA

NEW SITE with clear CTA

Ideation
To define a general direction, we collaborated with Halekulani how to structure the site through mockups and wireframes. Getting input at an early stage helped us understand the look they desired.

Focused on three specific areas: Intuitive, simple, approachable

UX Design

The new design not only enabled users to discover and access the information faster but also increased engagement with the site. The live site can be viewed here: Halekulani Bakery & Restaurant

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